Assistant Sales Manager

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An exciting opportunity has arisen for a Assistant Sales Manager to join Lloyd Volkswagen based in Carlisle.

Salary: Competitive
Hours: 45 hours per week

Role responsibilities:

  • To maximise profit in all areas of responsibility.
  • To translate business strategy in to operational plans for used car sales.
  • To develop and agree sales plans and budgets, including new cars, accessories, overheads and all related items, to achieve marketing, sales and financial targets.
  • To deliver results to meet and where possible exceed agreed budgets.
  • To implement effective policies and procedures in order to maximise sales opportunities.
  • To inspire, provide leadership and effectively manage staff in order to maximise productivity and meet or exceed sales and profit targets.
  • To ensure delivery of excellent customer service within all areas of responsibility.
  • To work effectively with all other key personnel within the retailer to establish and implement best practice and ensure our customers receive exceptional customer service.
  • To ensure full compliance to FCA guidelines on the selling of financial services products by all relevant staff.

The ideal Assistant Sales Manager will hold the following skills and experiences:

  • Experience within the motor industry at Sales Management level
  • Commercial awareness and financial analysis
  • Excellent interpersonal/communication skills
  • Self-motivated and ability to work under pressure
  • Ability to lead and manage the sales team
  • IT literate with a full UK driving license.

Company Benefits:

  • 33 days of annual leave, inclusive of Bank Holidays.
  • Healthcare cash plan.
  • Employee vehicle-discount schemes.
  • Cycle to work scheme.
  • Eyecare vouchers.
  • Free flu jabs.
  • Pension scheme (including life cover).
  • Internal and manufacturer training.
  • Staff referral scheme.

About Lloyd Motor Group: Founded in 1976, Lloyd Motor Group is one of the UK's largest family-run car retailer groups, with 40 retailers across Northern England and Southern Scotland. Representing prestigious brands like BMW, MINI, Land Rover, BYD, Volvo, Kia, Volkswagen, Skoda, INEOS, Honda motorcycles and BMW Motorrad, we've built our reputation on exceptional customer service delivered with a professional yet personal touch. Join our passionate team and you'll find a supportive culture that values your contribution, invests in your development, and empowers you to grow while making a real difference in a company where people are our greatest asset.

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Benefits of Working With Us

Healthcare plans benefit icon

Healthcare Plans

Medicash healthcare cash plan is available for all colleagues.

Holidays benefit icon

Holidays

25 days of annual leave a year, and 8 bank holidays.

Retail discount scheme benefit icon

Retail Discount Scheme

Highstreet discounts and cashback opportunities.

Refer a friend scheme benefit icon

Refer a Friend Scheme

Colleague incentive of £500 for recommending great people to join us.

Great facilities benefit icon

Great Facilities

We take pride in our state-of-the-art working environments and facilities.

Staff parking benefit icon

Staff Parking

Free staff parking at the majority of our sites or subsidised parking.

Customer Reviews

4.6/5

Rating based on 13,639 verified reviews

Rating based on 13,639 verified reviews

Volkswagen-Logo
Excellent service
Graham Horton
Carlisle Volkswagen - September, 2026
Kia-Logo
Brilliant and friendly service. Very helpful and always available, going above and beyond. Thanks, Katherine at Carlisle Kia.
Jonny Harmse
Carlisle Kia - May, 2026