04 August 2025

Lloyd Motor Group announces expansion with INEOS Automotive into the North East

Company News

Lloyd Motor Group is proud to announce a significant expansion of its partnership with INEOS Automotive, further strengthening its position as a key INEOS dealer in the UK. The latest phase of this growth sees Lloyd Motor Group become the official INEOS retailer for Newcastle and the wider North East, and expand operations in Carlisle and across Cumbria.

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Expanding into Newcastle will establish Lloyd Motor Group as the go-to destination for INEOS Grenadier customers throughout the North East.  INEOS Grenadier will be available at the established Lloyd Select showroom on Scotswood Road, Newcastle. This conveniently located dealership will provide comprehensive services, including expert advice, test drives and a full range of new and pre-owned INEOS vehicles.

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In Carlisle, Lloyd Motor Group is investing further in the region with an exciting new development. While final plans are being made, the INEOS Grenadier team remain fully operational from the current Lloyd AllRoad site, located on Kingstown Industrial Estate, retailing pick-ups and 4x4s alongside the INEOS Grenadier range, perfectly suited to the region’s landscape and industries.

Tim Aspinall, Brand Manager for INEOS at Lloyd Motor Group, commented:

“We’re thrilled to be expanding our INEOS representation into new territories. The Grenadier has quickly established itself as a rugged and capable 4x4, built for those who need a vehicle as tough as their environment. Our new locations in Newcastle and Carlisle will ensure even more customers can experience everything INEOS has to offer, with the same exceptional service and expert advice from our team that Lloyd Motor Group is known for.”

Sam Lloyd, Managing Director of Lloyd Motor Group, added:

“We’re delighted to grow our partnership with INEOS Automotive and continue to invest in our communities across the North East and Cumbria. The expansion into Newcastle and our developments in Carlisle mark a significant step forward in our ambition to bring more choice, capability, and innovation to our customers.”

With a strong heritage of delivering premium automotive experiences across North England and Southern Scotland, Lloyd Motor Group is excited to continue its growth journey with INEOS Automotive, bringing uncompromising 4x4 capability to even more customers.

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